Loveco is a vegan fair fashion store with two locations in Berlin and an inherent online shop.
After running a crowdfunding campaign, the first Loveco store opened in 2014 in Friedrichshain. Two years later the corresponding online shop was launched. Since 2017, a second store was opened in Kreuzberg.
All fashion items and accessories are 100% fair, eco (organic), vegan and personally selected by Loveco. All products are certified at least one of the following seals/standards: GOTS (Global Organic Textile Standard), Fair Trade or ‘Fair Wear Foundation’.
Currently, Loveco sells products (clothing, shoes & accessories) from more than 50 brands including soulbottles, Santi Santi, pinqpong, People Tree and Mud Jeans. Furthermore, labels such as Knowledge Cotton Apparel, KeepCup, Kaliber Fashion (from Berlin), esthétique and ArmedAngels are available in-store and online.
In order to ensure availability of a specific product, brand or size in a store, please make sure to give Loveco a call in advance.
All apparel and accessories sold are made from organic cotton, Modal (cellulose), recycled polyester, hemp or other eco-friendly materials. Some clothing items or accessories such as backpacks are made in part from PET-bottles.
The store in Friedrichshain sells women’s and men’s clothing including T-shirts, dresses, jeans, and pants. Additionally, you will also find accessories such as backpacks, sunglasses, belts, and cosmetics.
In addition to accessories and lifestyle products, the Kreuzberg location, which is a little smaller than the one in Fhain, exclusively sells vegan shoes for men and women. Besides vegan sneakers, you will find a variety of fair winter and summer shoes from brands like Veja, Ethletics, Komodo or Nine to Five.
We visited “Loveco” in Friedrichshain in July 2018. Thanks to the wonderful Lisa for answering our questions.